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TMCNet: MGI Research Issues Buyer's Guide for Mobile Enterprise Application Platforms

[February 27, 2012]

MGI Research Issues Buyer's Guide for Mobile Enterprise Application Platforms

Feb 27, 2012 (Close-Up Media via COMTEX) -- MGI Research published the Buyer's Guide for Mobile Enterprise Applications Platforms (MEAP).

The Company said this report provides analysis and recommendations on how and when the use of Mobile Enterprise Application Platforms (MEAPs) - software development tools that create mobile applications for many devices from a single code base -- can impact mobile enterprise initiatives in terms of impact on brand value, on revenue opportunities and on time-to-market. The research highlights how companies are shifting their mobile apps development strategies from a one-off disposable project approach to an industrial-grade best practice.


Igor Stenmark, MGI Research Managing Director, said, "Mobility is moving to the mainstream of business and computing. Hundreds of thousands of new business and consumer mobile apps will be developed over the next several years while many legacy business applications will be provided with a mobile interface. Given the integration and security requirements for mobile enterprise apps, this is not a simple task. The scope and scale of this effort call for robust automation and Mobile Enterprise Application Platforms (MEAPs) will play an important role in enterprise mobile strategies. We believe that the MEAP Buyer's Guide provides our clients with a rigorous, independent analysis of mobile app development strategies, and an easy to understand guide for evaluating tools, architectures, and winning strategies for building world-class, brand-enhancing mobile applications. We think that this research report is a must-read for any business and/or technology executive tasked with a mobile initiative." According to a release, the research report analyzes various mobile development alternatives (native, HTML5, hybrid) in various contexts (B2C, B2E, B2B), examines mobile security and mobile enterprise integration requirements, defines the pros and cons for a MEAP and provides a guide for evaluating MEAP technology capabilities and suppliers. The in-depth, 36-page report is filled with rigorous analysis and practical recommendations for mobile apps development. The focus is on helping organizations avoid dead-end strategies, on optimizing their mobile investments and on reducing risk in mobile projects. It provides buyers of MEAPs with a set of vendor-neutral evaluation criteria and tools to minimize risk and derive long-term value when selecting a mobile apps development strategy and tool.

MGI Research is an independent research and advisory firm focused on disruptive tech industry trends.

((Comments on this story may be sent to newsdesk@closeupmedia.com))

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